This Sketch / Artwork was done long back in year 1995.
Coca-Cola was the pioneer to introduce Santa Claus in its ads in the 1930s. Santa Claus ads, which were released in the winter months served to attract customers in the US. But in the 1990s, Coca-Cola introduced new ads that featured polar bear and in 2005, Coca-cola came out with a new ad which featured polar bear and penguin. With no Santa Claus in its ads as in the past, consumers waited for the dawn of 2006 to see Santa Claus in Coca-Cola ads.