United Business Media (UBM) has acquired DesignCon, an exhibition and conference for the electronic design and semiconductor industry.
UBM will pay just under USD1m for the four-day event, which is to be held at the Santa Clara Convention Center in California. This follows a trend of new technology expos to be hosted by UBM, including virtual exhibition Codex and the E-Commerce Expo.
The exhibition will be run by EE Times Group, a UBM subsidiary.
"The acquisition of DesignCon fits our strategy of building on the strength of our existing products and services to expand into adjacent markets, as well as growing our international presence in the electronic design and semiconductor industry," says CEO of EE Times, Paul Miller.