Nothing says refreshing like an ice cold soda. I don't think urine would have the same effect, but India apparently never got the memo. The Cow Protection Department of the Rashtriya Swayamsevak Sangh (RSS) is working on a soft drink made out of cow urine.
Known in Sanskrit as "gau jal," which means "cow water," the soft drink should be available for human consumption by the end of the year. According to Om Prakash, the head of the department in charge of this beverage monstrosity, the drink will actually be "tasty."
Why make a soft drink out of urine? Well, apparently the RSS is seeking to rid India of all foreign influence and promote "Hindu-ness."
According to the RSS, cow urine can be used to treat a variety of ailments, such as liver disease and cancer. In fact, Prakash feels that despite the enormous advertising budgets of popular soft drinks Coca-Cola and Pepsi, his cow urine concoction will be able to hold its own due to being "good for mankind."
Prakesh also says that the drink will be cheap for consumers, though no price has been set.
The RSS, along with its many offshoots, has been accused of atrocities in the past, such as the killing of 67 Christians in Orissa last year, as well as the assaulting of numerous women in a pub in Mangalore.
Now they're serving us pee.